We are excited to share that the California Department of Public Health (CDPH) has released its RFP for the Youth Cannabis Prevention Media and Social Marketing Campaign. Applications are due by December 29, 2020 at 3:00 p.m. PST.

CDPH’s goal is to provide age-specific, developmentally appropriate, and scientifically accurate education and resources to youth and young adults (ages 11-25) in California on the risks and consequences of cannabis use and to influence youth attitudes, social norms, and perceptions of cannabis. In collaboration with CDPH subject matter experts, the Proposer will develop tailored messaging and creative concepts for youth and young adults. This RFP is open to currently operating, full-service marketing, advertising and/or social marketing agency with minimum annual gross billings of $5 million in at least three (3) of the past five (5) years.

Click here to view the RFP in CaleProcure. Note: If the link directs you to login and you would prefer not to, clicking on it again will take you directly to the page without requiring a login.